Chloe Opens In NYC



As Chloe celebrates its 60th anniversary, the brand recently opened its second New York City boutique in SoHo at 93 Greene Street. For sixty years, the Chloe woman has embodied naturalness, freedom and modernity and the new Manhattan location elegantly brings to life this spirit for today’s Chloé woman. Clean lines and curvaceous shapes welcome shoppers into the light filled space while shades of soft beige and ivory and gilded metal forms, create an environment of cool, welcoming luxury that define the Chloe spirit. The 2,100-square-foot space will house Chloé’s ready-to-wear, handbag, shoe, jewelry and small leather goods collections. Vintage ’20s Bibendum chairs by Eileen Gray decorate the space as well as ’70s vintage pendant lighting by Curtis Jere – everything is balanced by the natural and shifting light from the skylight. Here, we take a look inside.